Death Blow to the Aftermarket Industry
then why not take advantage. Well for the big 3, this has been the case for the past decade. If you’re wondering which market we are talking about, and then look no further than the Ford Mustang line-up of specialty models.
This new trend of aftermarket versions of automobiles is slowly going to eat away at the bottom lines of the aftermarket industry. Why might anyone say this? Well if you don’t get a contract with an automotive company for your product, then where does that leave you? Fighting for a chance within the shrinking aftermarket industry. Now if more and more auto companies gave people more options for aftermarket parts, then the industry would be a lot better off. This would allow for competition among sales staff and companies within a dealership.
Of course we know that something like this won’t happen within the doors of the big 3, but it could happen within the dealers of Japanese and South Korean dealerships. We have already seen aftermarket displays at certain Scion and Hyundai dealerships. Now if we could get some more companies on board we could reverse the effect of aftermarket model destruction.
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