2024 Chery Tiggo 9 - Design Review
Borrowing key aspects, along with the profile from Lincoln’s current product line, Chery has not only moved up the food chain, but has moved into the world of CopyCats. Not to say that this is a bad thing, unless your name is Lincoln. The new Chery could benefit from some premium exposure, even if they did not make it on their own.
Up front you will find yourself wondering how this is a Chery product. Sure, Chery has the benefit of vehicles with clean lines, but they usually have better integration when it comes to their grille layout. For the 9, they have decided to go with an off looking octagon which creates a snout appearance. Maybe they should have utilized Lincoln’s waterfall grille or done away with the side accent strip to better help the grille fit better with the front.
A bit lower, Chery has decided to add in a smirk to the front with a properly balanced set of gills. Both flow in to each other giving the front end a bit of a smirk. Its like the 9 is stating that its better than the competition. That would be true if it was not trying to be the competition. This is followed up with a lower intake which does flow with the gills, but seems to pop out of the bottom. The inclusion of an accent line could help this area compliment the front grille.
Running along the side is where you will find yourself really wondering if this is either a Geely or a Lincoln, as the profile is like the Aviator. Lincoln has done a wonderful job with this profile, but where they have lacked, Geely has filled this in. Adding a glass accent to the rear windows creates the illusion of a disappearing D-pillar. Not quite all there, this area does contain an actual pillar, but the glass has been accented in a way in which you see the space, but think its floating. This is one thing that Geely has gone over and above with to make their product stand out from the crowd when it comes to floating rooflines.
The added character feature liens create a more sporting appeal which compliments the premium aspect of the overall appeal. This is accented beautifully by a side porthole accent strip. Like what Lincoln has on their side profile, but with an added black accent around the front portion which blends in with the other black accents, making this strip move with side profile, rather than stand out from it. Geely could have done a better job with their wheel and rim combo, as the sweeping multi-spoke rims are a bit too dark and off from what you would expect from the flowing hard lines of this design.
Out back is where you really get to see where Geely shines over the competition. With clean flowing lines and material which blend perfectly together, the rear is a place where is seems Geely could do no wrong. A sleek wrap around tail light and back window, both with a smoked appearance, gives us goosebumps. This along with the added accents, make the rear a near perfect rear end.
Our only concern was with the accent material used around the exhaust port. Instead of adding on accent or a gloss material, they have gone with a flat black accent strip. This sticks out from the smooth and yet glossy rear end. Had it been made of a different material; the rear would have been done right.
Overall, the Tiggo 9 is a well-rounded premium product from a standard brand. Like a Toyota Crown, the Tiggo 9 hits nearly every aspect of the premium marketplace and in some cases going beyond it. Although it does fall into the CopyCat world, the Tiggo 9 still has a few aspects which it can call its own. Let us just hope Lincoln does not find out how much of this model comes from them, or they may be a fight on their hands.
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