2023 Cookie Awards

2023 AutoLooks Cookie Award winners
All too simple for this world!

   Ever find a cookie cutter and automatically know what type of car it is.  For this reason AutoLooks has gone out and found this years all too simple designs and handed them out new Cookie Award.  Cookie Cutter shapes deserve to get noticed too! 

2023 ACM City One
The new toaster on the block

      ACM may not be your everyday run of the mill companies.  But the layout in which they chose to enter the marketplace with, is very familiar to most of us.  Utilizing the standard two (2) box layout, ACM has created a new toaster to battle the likes of the Honda Step WGN, Suzuki Spacia and Kia Soul.  There is one difference with this toaster though.......it's the only one on the list which you can plug in when you want to make toast.

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2023 Alpha Motors Saga
Simple, may be what sets this product out from the rest of the crowd.

       Alpha Motors is new to the world and they are going all in on the automotive world.  With multiple products riding on a similar platform, Alpha has the recipe for success.  And with an all too simple design, this success may come from being easily recognizable.  "Hey! that looks just like the cookies my mom makes", 

could be used as the tagline for this company, as all of their models follow the same recipe.

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2023 Alpha Motors Saga Estate
Everyone is going surfin' with these in there basket.

      Similar to its sedan sibling, the Saga Estate follows the same recipe.  Cutting this cookie may not require much more than what is outlined its sedan form and if you want to make the sedan version the estate cutter could be used as well.  We all love the enthusiasm, but not the follow through.

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2023 Alpha Motors Wolf
A wolf in disguise of a cookie cutter

       Yet again Alpha Motors makes the list, as their truck version follows the same format.  Similar to most truck cookie cutter shapes, the Wolf may stand out as a modern day 80's Tacoma, but it still follows the cutter shape layout.  Hopefully Alpha Motors changes their recipe for their next generation of products.

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2023 Honda Step WGN Air
Honda's love affair with toaster designs isn't slowing down

        Well, that was a breath of fresh air, is what Honda said when they updated the Step WGN this year.  It may have moved off of our Rusty Award list, but that doesn't mean its moved up in the world.  Softer edges make this cutter a bit easier to handle and safer for the whole family.  But does that mean its better?  That is up to

the customer to decide, as AutoLooks thinks this shape is still hard on the eyes.  Can we expect anything less from the king of toasters though?  Not really.

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2023 Hyundai Grandeur
It may be grander than the last, but its layout is not.

       Hyundai may be on top of their game when it comes to new products, but it seems if they are not copying others, then they are going bland.  The 2023 Grandeur proves this theory, as it utilizes the Staria's basic lines which have set the stage for Hyundai's new design format.  
        This new layout may be something 

which looks decent to the un-trained eye.  But, all around this design language is all too basic, something similar to Hyundai's original American entry layout.  Guess we are headed back to the future.

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2023 Hyundai Ioniq 6
A changeover into the EV world has brought back Hyundai's simpler designs

       Yet again Hyundai makes one of our lists.  This year though they didn't make out CopyCat awards.  Good for them, as this is a move up.  But, can you really say a move onto the basic layout awards list is a move up.  They are doing their own work now, but is their own work really award worthy.  AutoLooks thinks so, even if it is on the simplest of awards lists.