Mexico's current Dodge Neon
The year was 1993 and Dodge was looking to move away from it's past. With the 80's now gone and the 90's starting to take off, it seems the the people at Chrysler Corp. were looking for a way to move their lineup into the future. And with great ideas like the Viper and new Ram pickup, it just seemed plausible that they would too revitalize their bottom end as well.
During the 90's Minivans were all the rage and the CUV craze of the early 00's had not yet materialize. So at this time in history you still needed a full lineup of cars to compete in the marketplace. Sure the new Ram would change the industry, just as the Viper had just done, but that was still a year away. And with the Shadow looking long in the tooth, it was time for a change. So with that very thought Chrysler set out to change their entire lineup of vehicles before the end of 1995.
Back in 95 the internet was just moving into our homes and with it came a new lineup of vehicles from Dodge. But it wasn't the new Stratus or Intrepid that were turning heads. No it was the little car that thought it could, that little Neon that would bring back something that Dodge had never had before. Sure the Neon wasn't the best looking compact out there, but compared to the Escort and Cavalier of the time, it was a different and more modern design of the times.
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