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blog

Revival of Chrysler

4/10/2011

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How we can Revive Chrysler

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​            It’s been a long time coming, but it finally happened.  Someone has seen the light in a great brand and is trying to revive it.  Since the sale of Chrysler to Daimler-Benz back in 98, we haven’t

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The New Lincoln

2/2/2011

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Lincoln is Back!

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​​            Back in the 1960’s one of the best luxury cars in the world was the Lincoln Continental.  Why was it one of the best?  Well it came in both a hardtop and convertible version and the president of the United States rode around in one.  Ok being the presidential car doesn’t really make you best in the 

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Chrysler Lancia Brand

2/2/2011

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The Chrysler-Lancia Brand

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​​            What happens when an American icon needs more market share at home, but loses a complete market.  You get Lancia branded Chryslers and Chrysler branded Lancia’s.  This has all happened because of the need for more models within both brands.  Lancia has small “B” and “C” segment cars which Chrysler needs and Chrysler has an entire dealer

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