Podcast Episode: 0105
Your personal mode of transportation says a lot about yourself. Not only is it an expression of you, but an expression of how you want to be viewed by they world. Each company falls into a specific part of the status world, but how do they all differ. AutoLooks will uncover the true status of the biggest makes in the world on this podcast.
Not every auto company is after the same market as everyone else. In today's world this is becoming less prevalent with some standard brands moving into both premium and luxury markets. But even with this happening today, most automakers still abide by their place in the market.
Today it seems that the bottom and top ends are smaller than they were before, but with more dissolution of the marketplace, this may be a sign of things to come.
Back in the 1990's we had every part of the market covered with companies sitting in their respective spots. By the late 2000's things started to change, as consumers started moving away from select brands and started to focus on only one part of the market. This has moved the status quo from being a true symbol, to just being your basic status in the marketplace. But even with all of this happening in the world, we are still fixated on our public status within the world.
Auto companies today are aware that consumers still want that status symbol when it comes to their choice of conveyance. This has created more status within some brands, while others stayed true to their place in the marketplace. But in our true goal to be seen at the top tier of the food chain, companies like Bentley and Rolls Royce, will still dominate the status quo of the automotive world, no matter how much Hyundai, Cadillac and Toyota move up the luxury chain.
With our initial end goal of profits, the top tier may still be a status which they cannot achieve. But really does that really matter, when I can get the same type of status as you, without breaking the bank?
Know take a look at your status within the automotive world and let us know where you stand when it comes to the food chain of the automotive world.
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