Podcast Episode: 0096 |
| Playmobil is a name which most people know of. So, why is it that a few shows and an automaker have teamed up with them. Seems odd for an automaker to team up with a toy manufacture, but could this be a new kind of automotive promotion. AutoLooks answers this plus many more questions you have about Playmobil's new display cars lineup. |
Playmobil has been a toy which most of us have played with at some point in time. Today this company creates so much more and has even gone into select themes. But two of those themes has become a catalyst for entry into the display car market.
With the addition of their select automotive lines (Porsche, Volkswagen, Mini, Mercedes-Benz & Aston Martin), they have move into more households than before. Add in their movie and television themed sets and you have the makings of dreams come to life. Now you can own a part of the movie and if you really want you can play with it as well.
This move has not only redefined playmobil, but also redefined the way we see toys as adults. So, follow AutoLooks as we take you on a journey about this move and the products that have come along for the ride.
P.S. we also uncover a new product which will be coming out soon!
Everett J.
#autolooks, @Autolooks.net
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Looking to see where Everett J. came from or how he knows so much about the industry he loves. Then check out his page:
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