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       Unscripted, unrehearsed and all top of mind.  The AutoLooks.net Podcast carries the knowledge and information from it's host Everett J., onto the world stage.  So, come with us as we take you on journey through the automotive industry.
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Polestar! the Volvo Way

11/23/2020

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Podcast Episode: 0029
Why did Volvo turn their performance brand into an EV Brand?

Polestar Podcast - AutoLooks
Polestar started life out as a racing team and now they are becoming a green automotive company.  AutoLooks takes a look at why Volvo is doing this and where Polestar is headed.

#autolooks

​   Originally starting out work with Volvo cars as far back as 1996, Polestar Performance was once the team behind Volvos racing cars.  Today they are becoming the in house luxury brand for both Geely and Volvos take on the EV market.
​
    With the shift from I.C.E. to alternative fuel vehicles quickly coming, Geely has to keep ahead of their competition when it comes to their in house brands.  Volvo is one of their only brands which still has not made the shift from a predominantly I.C.E. power source to an alternative.  And now with countries looking to quickly move away from the sales of I.C.E. engines, Volvo has long way to go, in a short amount of time.
​
CarsDirect.com

      Now with a need to move quickly, Volvo must act properly.  But unlike the competition who can risk it all with in house sub-brands and dedicated products, Volvo has to think more about how they want to tackle the world of green fuel products.
​
CarsDirect.com

     With backing from Geely and help from their in house performance brand and engineering firm Polestar, Volvo is looking at making a fresh start when it comes to the world of green technology.  But, is this a step in the right direction or will Volvo need to evolve themselves.  AutoLooks has the answers to this question and more on this podcast.

     So sit back and strap yourself in for this one fun wild ride from  the AutoLooks Podcast.

Everett J.
#AutoLooks
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2001 Volvo V70 PCC
2012 Volvo S40 R-Design
2010 Volvo XC60 R-Design
2013 Volvo S60 Polestar
2016 Volvo S60 WTCC Polestar Cyan Racing
2017 Volvo S60 Polestar
2017 Volvo S90 R-Design
2018 Polestar One front
2018 Polestar One rear
2020 Polestar Two front
2020 Polestar Two rear
2010 Toyota Prius
2017 Toyota Prius C
2017 Chevrolet Bolt
2018 BMW i3
2021 Volkswagen ID.3
2019 SEAT Terraco
2020 Cupra Formentor
2020 Geely Icon
2018 LEVC TX
2018 Lynk & Co. 01
2020 LEVC VN5
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